DES2024 is launched with exponential technologies as major protagonists

From June 11 to 13, the eighth edition of DES will bring together more than 17,000 international managers who will come in search of the latest solutions in AI, Blockchain, Multicloud, data analytics, or cybersecurity

The event will host great gurus from the sector at the Digital Business World Congress, who will advance what is on the horizon of technological evolution in companies and administrations.

Exponential technologies will conquer Malaga in 2024 with the celebration of the eighth edition of DES — Digital Enterprise Show. The largest multispecialist event on exponential digital solutions in Europe will arrive again in the capital of the Costa del Sol, from June 11 to 13, 2024, with the purpose of guiding companies, SMEs and administrations on their path towards definitive digitalization to be more competitive.

Under the slogan 'Feel the Exponential Intelligence', DES2024 wants to highlight the convergence between the potential of exponential technologies, currently led by Artificial Intelligence, and the capabilities of human talent. Thus, the summit will highlight the synergies created from these two factors, which have led to the improvement of the optimization of the customer experience, operations, and the development of new business models.

Sandra Infante, director of DES2024, highlights that”we come from years in which companies have evolved digitally at great speed, incorporating technologies such as Artificial Intelligence, Data Analytics and Advanced Computing; and Multicloud, Blockchain, Cybersecurity or Virtual or Augmented Reality solutions, among others. Consequently, the next step, and what we will address in DES, is how to integrate and manage such tools in an intelligent way with the objective of being more efficient and competitive in each market.”

In this context, more than 17,000 managers from all over the world will meet at DES - Digital Enterprise Show with the purpose of looking for a technological partner and discovering digital strategies that will help them improve their processes and business areas. For their part, more than 400 exhibiting firms will be responsible for offering all the innovations related to disruptive technologies, in order to meet the demands of today's demand.

Technology gurus meet at Digital Business World Congress

Within the framework of DES2024, a new edition of Digital Business World Congress, the leading European technological forum, which will bring together great industry gurus who will reveal what the next steps will be like in terms of digital evolution. Specifically, the conference will receive more than 450 international experts, who will share their knowledge, success stories and inspirations in a very detailed agenda aimed at the sectors of Banking, Manufacturing Industry, Health, Mobility, Retail, Tourism, Energy and, as a novelty, Entertainment. In total, there will be more than 375 sessions in a program that is completed with eight vertical forums, and agendas focused on each professional profile (CEOs, CIOs, CMOs, CDOs, Purchasing and Human Resources Directors).

Among the great voices that have appeared on the Digital Business World Congress stages are Barack Obama, 44th President of the United States of America; Gunter Pauli, creator of the concept of 'Blue Economy'; Nina Schick, an expert in generative AI and advisor to President Biden, or Jerome C. Glenn, Chief Executive Officer of the think tank The Millennium Project, and independent consultant to the World Bank and the UN.

Malaga consolidates its position in the agenda of global technological events

With the organization of DES2024 for the third consecutive year in Malaga, the Andalusian city has managed to enter the map of internationally renowned technological events. In addition, it is consolidated as an innovation 'hub' in which talent, research and the promotion of digitalization come together to accelerate the industrial sector. In this regard, the summit will continue with its commitment to supporting Malaga in this nerve center of reference in exponential technologies by holding parallel activities to publicize the development possibilities offered by the capital of the Costa del Sol to global managers.

About DES | Digital Enterprise Show

DES — Digital Enterprise Show is an event organized by Nebext — Next Business Exhibitions in collaboration with the Malaga City Council and the Junta de Andalucía. In seven editions, it has become the largest European professional event on exponential technologies and one of the world's leading companies offering top management the latest solutions and products to accompany large corporations, SMEs and European Public Administrations towards digital transformation. For 3 days, we combine technology and innovation with digital leadership, technological solutions to improve customer and employee experience, optimization of operational processes and the identification of new business models, services and products from all industries.