The search for funding is, for most technological startups and microSMEs, a challenge closely linked to their survival. These companies must invest a significant amount of resources in researching and developing innovative products that allow them to compete in the market they are targeting.
We discovered 9 steps you should follow to improve the conversion of an online business. Market research, the detection of traffic sources, understanding the visitor... are some of the key elements in order to improve your conversion rate.
HOT HOTELS RECEIVES INVESTMENT FROM AXON PARTNERS GROUP. The international investment firm has decided to support the expansion process of this company, born in Spain and which already operates in more than 40 markets offering last-minute hotel reservations through mobile devices.
Access to bank finance for startups is considered a pipe dream. Although some of them have already started their sales, they have an interesting journey in metrics (downloads, users, customers) and have even attracted private investors for already significant amounts (30-50k)...
The trend of Holacracy, which is what this is called a type of business organization without any hierarchy. Holacracy means going beyond having a company without a CEO, it involves a profound change in mentality.
In the current boom in entrepreneurship, there are still factors that are not clear when it comes to talking about entrepreneurship. One of the issues that is still under discussion is the very definition of “entrepreneur”.
The search for Capital to launch or grow a business is essential, so preparation before starting to obtain funding in Spain is essential. Not only must we know how to “sell” our project or idea, but it is essential to know who we are going to try to sell it to...
For a startup, the first few months of activity are very important for two factors. How to get a startup funding round? First of all, because defining a good product and demonstrating that it is attractive to the audience is essential.
In previous years, areas such as email marketing or display advertising were the pillars of investment in customer acquisition. Now, with the importance of search engine traffic, content marketing has strongly added to the equation. What reforms conversion psychology.
An entrepreneur's attitude and way of organizing his mind and priorities influences his company. Effectiveness in your startup starts with knowing your best customers very well, writing letters of thanks, creating an inventory of things that don't work.